Portfolio
A collection of past and present projects.
Canterris Infrastructure
- Responsible for replacing original, building new, and maintaining the online production infrastructure involving more than 25 servers in 3 data centers and 2 countries.
- Physical server builds, OS and software deployment, and installation within datacenters.
- Improved network response times from 500ms+ to less than 50ms.
- Designed and implemented unique pro-active monitoring and management system.
- Created development, testing, and staging environments with supporting infrustructure.
- Responsible for source control, build management, testing, deployment, distribution, and maintenance.
Travel Alberta - Analytics
- Designed and implemented a complex plan centered around Google Analytics to collect and analyze data from all Travel Alberta properties and marketing channels.
- Collaborated with Travel Alberta team members to capture all data possible for campaign efforts.
- Over a period of nearly 2 years, analyzed data and provided detailed insight into campaign performance, and offering assistance to improve campaign efforts.
- Use of data collected from Google Analytics resulted in an improved average cost per coversion from over $2,000 to $2.
Canterris Marketing Suite
- A decade in development, originally a Content Management system, the Canterris Marketing Suite evolved into a power platform.
- Some features included; Email Marketing (see Canterris Connect), Website Publishing, Leads Management, Sales Insight, Campaign Management, Content Optimization, Salesforce Integration, Marketing Analytics, New Manager, Mobile Website Manager, Forms Manager, Advertising Manager, Marketing Microsites, Secure Microsites, Photo Gallery, Google Maps, Job Board, Landing Page Manager, RSS feeds, Site Maps, Site Search, Dynamic Content, and more.
- Personally developed over 80% of the product source.
- Developed installers, online updaters, deployment systems, backup infrastructure, and proactive monitoring systems.
- Created custom operating system modules and daemons that assisted in the day to day functions of keeping the SaaS operation online.
- Created and maintained data centers with bare-metal servers and supporting infrastructure.
Travel Alberta - Online Infrastructure
- Travel Albertas online properties originally covered a variety of disconnected platforms, using the Microsoft stack, SharePoint, custom built Cold Fusion applications, and a wide variety of third party services. My role was to assist in the transition to a new Sitecore based CMS.
- Assisted in design of new bare-metal infrastructure, the decommisioning of the old, and the migration to the new infrastructure.
- Acted as a liason and translator between the technical vendors and the non-technical stakeholders.
- Provided technical assistance and troubleshooting of issues for both the old and new infrastructure.
Canterris Connect
- Canterris Connect is an email marketing system akin to Constant Contact and MailChimp.
- The system was capable of scaling infinitely, but at the time I was still involved with the project was capable of delivering 10k emails an hour.
- Designed, developed, implemented, managed and maintained the product from the ground up.
- Managed all supporting infrastructure, hardware, and datacenters.
- Features of the system included but not limitted to: Email Campaign Management, Free Email Templates, Visual Email Campaign Editor, HTML & Text Email Campaigns, Centralized List Management, List Import and Export, List Segmentation, List De-Duplication, Automatic Unsubscribe Management, Email Personalization, Email Campaign Scheduling, Email Campaign Archiving, Google Analytics Integration, Recipient Behavior Tracking, Real-Time Email Campaign Reporting, Export Report Data to Microsoft Excel, Email Campaign Deliverability Analysis, Integrated Spam Check, Automatic Email Format Correction, Free Image Hosting, Human Approval Process, Support for DomainKeys and Sender ID, List Quality Analysis, RBL Monitoring, etc.
- Established Relationships with Major ISP's and managed whitelists.
DSG - Clario Digital Signage Player
- DSG was purchasing digital signage players from a third party that were expensive, proprietary, impossible to service, and difficult to customize. The Clario player was built, from scratch, as an inexpensive alternative.
- Engineered and built customized hardware for the player, using common off-the-shelf parts for easy servicing.
- Developed customized Linux operating system, content management, monitoring and player management infrastructure.
- Lowered costs for 2 screen players from $800+ to less than $300 per unit.
- Improved start-up time from more than 5 minutes, down to 30 seconds.
- Improved reliability; original units would fail weekly, new units ran indefinitely.
- System upgrades on original units required replacing hardware and sending drives out of country, new units could be upgraded over-the-air.
Alberta Southwest
- Designed a unique 'Social' plugin system allowing for a new class of users within the Canterris system. This allowed self-signup and login on the front end, in a very secure manner.
- Developed the 'Dynamic Content' system, which allowed for the creation of custom data sets and visual representations in a near infinite manner.
- Created several Canterris plugins that worked with the Dynamic Content system, and allowed for all of the functionality that exists on the website.
- Contributed automated visual styling elements to merge the dynamic nature of the content with the complex design. An example would be the automatic 'framing' of the images to appear as though they were actual photographs that have been aged over time.
- Contributed 95% of the backend functionality, and over 50% of the front end functionality.
- Powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the site online.
Travel Alberta - Adwords
- Consulted on performance of campaigns run by agency of record, utilizing information collected from Google Analytics.
- Analysis aided in increased CTR, page views, and time on site.
- Efforts assisted in reducing Bounce Rate, CPC, and CPA.
- CPA exceeded $2,000 prior to involvement, and was reduced to approximately $2 with optimizations.
ABSW - Member Signup
- Alberta Southwest needed a simple way to keep a variety of databases up to date, with minimal effort. An online system was devised to allow stakeholders to login and provide that data directly to the system, instead of ABSW collecting that information and assembling it manually.
- A 'dynamic content' system was created that allows administrators to rapidly add and manipulate fields within the data set.
- Powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the site online.
ABSW - Events
- Alberta Southwest allows members to submit events occuring in the region for display on their website.
- The events system allows for calendar views, weekly views, daily views, map views, detailed information about the event, and more.
- A 'dynamic content' system was created that allows administrators to rapidly add and manipulate fields within the data set.
- System was designed with search engine friendlyness in mind, to assist in deeper exposure.
- Powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the site online.
Alberta Tourism Digital Assets Library
- In co-operation with Travel Alberta, consulted on the creation of a digital form of the Alberta Tourism, Parks & Recreation Digital Assets Library.
- The Digital Assets Library contains photographs, vector imagery, video, and other assets for use within and to the benefit of Alberta Tourism
- Assisted in implementing the infrastructure that stores and manages the multi terabyte library.
ABSW - Business Directory
- The Business Directory allows for members to manage their own listing and keep their profile up to date amongst the various ABSW offerings.
- System allows for a variety of searches, a dynamic map view, and a sortable grid view.
- A 'dynamic content' system was created that allows administrators to rapidly add and manipulate fields within the data set.
- System was designed with search engine friendlyness in mind, to assist in deeper exposure.
- Powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the site online.
ABSW - Wifi Hotspot Locator
- Alberta Southwest created a series of Wi-fi hot spots throughout the Alberta Southwest community. The locator application uses GPS and other location technology, and allows travelers to locate nearby hotspots and visit the location.
- Application was designed to allow for the integration with the business directory, to further increase the value to the consumer.
- Concieved, designed, and developed the application from scratch.
- Multi-platform and fully responsive, the application runs on any modern web-enabled device.
- Powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the application online.
Bodtker Group
- A rescue project; the original developer was unable to deliver in a timely manner. Took over and put the project online.
- WordPress based, some custom development was required as original developer had build proprietary tools that were not complete.
Canterris Connect - Email Quality Analysis System
- A unique challenge facing any email marketer, is the ability to predect delivery rate. The Email Quality Analysis system automatically broke down the contents of the email, the technical components of the email and campaign, and scanned the recipient list for issues and reported them to the email marketer so that they could resolve the issues prior to sending, and increase deliverability.
NoWhere Hosting - Infrastructure
- Developed all bare-metal infrastructure keeping 500+ websites online 24/7 with 99.999% uptime.
- Created unique off-site backup systems to reduce costs and provide enhanced services to clients.
- Developed email and DNS backup services to cPanel based control panel.
- Built specialized SPAM monitoring and defense systems.
- Designed extensive security systems to monitor client services, alert, and defend against a variety of attacks.
- Implemented extensive WAF, DDoS, and Bruteforce protection services.
DSG - Interactive Kiosk Rebuild
- Features a 46" touch screen, speakers, replaceable 'skin' for branding to the event it appears, 4 skinnable capactive touch 'buttons', RFID reader, proximity sensor, and a front facing camera.
- Designed as a standalone, unmanned interactive kiosk that presents information, engages potential clients and customers, and collects demographics.
- Dubbed 'Gigantor', the Digital Solutions Group Interactive Kiosk started out as a proprietary unit that required third party infrastructure and development in order to customize.
- I retrofit the unit with new hardware, operating system, and software, to enable extended functionality.
ABMSI
- Powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the site online.
My Next Appointment
- First of its kind, and online booking system developed originally for the hair & beauty industry, but now serving many other industries.
- Engineered, developed and designed the application from the ground up, including the infrastructure that keeps it running.
Crossroads Market
- Powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the site online.
- Developed and maintain email infrastructure.
- Assist with IT needs of the market.
Alberta Foothills
- Powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the site online.
Aria Solutions
- Powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the site online.
Village of Ashcroft
- Powered by the Canterris Marketing Suite, which I developed and maintained.
Black Sheep Studios
- Powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the site online.
Brews Supply
- Powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the site online.
Business Finance Canada
- Powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the site online.
Business in Calgary
- Developed a unique advertiser publishing platform to assist with management of ad placement on the website.
- Created a FTP submission system that worked through the web browser, allowing advertisers to submit content to the publisher.
- Powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the site online.
CFAN
- Powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the site online.
Discovery Solutions
- Powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the site online.
District of Elkford
- Award winning site powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the site online.
Epilepsy Association of Calgary
- Powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the site online.
Foothills Creamery
- Product photography.
- Powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the site online.
Gokan Square
- An example of a static HTML website converted into a WordPress Theme.
- Multi-lingual implementation (Japanese/English).
- Maintain online infrastructure and email for client.
ICS Group
- Created several Flash animations and applications to feature ICS services.
- Developed SEO and SEM campaign planning and reporting.
- Powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the site online.
Longview Growth Partners
- Simple WordPress based website.
- Maintain all online infrastructure for the site and email services.
Jon Montgomery & Mission Montgomery 2
- When Jon won the Olympic Gold Metal in 2010, thousands of Canadians immediately fled to his website to see who he was and pass on their congratulations. I designed the web infrastructure that put the site online and automatically scaled to meet the sudden demand.
- Powered by the Canterris Marketing Suite, which I developed and maintained.
Phoenix Fanjet
- A very early example of website development that is still online after 14 years.
- Maintained online infrastructure keeping the site online.
Prestige Railings
- Prestige Railings designs and produces custom stair and railing systems.
- Developed a flash based interface that allowed a user to customize and 'see' what their installation might look like.
- Created a unique interface to AutoCad that allowed for the import of CAD drawings of railings in the Prestige catalog directly from their website.
- Powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the site online.
Strata Energy
- Developed a unique Flash based menu system with custom animations and transitions to present Strata in a unique way.
- Powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the site online.
West Kootenay Regional Airport
- Powered by the Canterris Marketing Suite, which I developed and maintained.
- Maintained online infrastructure keeping the site online.